What I Do

Services — Built Properly

13 services in four groups: Web, AI, Business Software, and Data & Growth. Every service is built around your workflow, not a generic template.

NZGenix services — web, AI, business software and data services

Web

Web

High-performance websites and custom web platforms — designed, built and optimized end to end.

Web Development (WordPress, PHP & AI)

Custom WordPress, PHP and AI-integrated websites that load fast, rank well and turn visitors into customers. This is the core of NZGenix — 15+ years and 300+ websites built for German, UK and Pakistani clients.

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  • Custom WordPress themes & plugins built from scratch
  • PHP / backend development and database design
  • AI-integrated websites: chat, smart search, recommendations
  • Speed, security and mobile-first optimization included

WordPressPHPElementorACFJetEngineOpenAI API

Custom Development

When off-the-shelf software is not enough: custom web applications, dashboards, client portals and APIs built around your exact workflow.

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  • Custom web apps, dashboards and admin panels
  • Client / member portals with secure logins
  • REST API development and third-party integrations
  • React / Next.js front-ends with PHP or Node backends

PHPReactNext.jsNode.jsMySQLREST APIs

E-Commerce (WooCommerce)

WooCommerce stores that are fast, trustworthy and easy to run — from product catalogs to payments, shipping and booking flows.

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  • Complete WooCommerce store setup & custom themes
  • Payment gateways, shipping and tax configuration
  • Booking and rental systems
  • Store speed and checkout optimization

WooCommerceWordPressStripePayPal

AI

AI

Practical AI that saves time and wins customers — SEO that ranks, workflows that run themselves, agents that sell while you sleep.

AI SEO

AI-assisted SEO that keeps the human strategy in charge: keyword and content optimization, technical fixes and local SEO that brings ready-to-buy customers.

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  • AI-assisted keyword research & content optimization
  • Technical SEO: sitemaps, schema, Core Web Vitals
  • Local SEO & Google Business optimization
  • Content structure that ranks and converts

OpenAIGoogle AI StudioRank MathSearch Console

Automation

Business workflows automated end to end — leads, invoices, follow-ups, syncs and reports running on their own instead of eating your team's hours.

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  • Workflow automation across your existing tools
  • API integrations (CRM, POS, sheets, email)
  • Zapier / Make scenarios and custom automation scripts
  • OpenAI-powered document & message processing

OpenAI APIZapierMakeWebhooksCustom scripts

AI Agents

AI agents that talk to your customers 24/7: WhatsApp order-taking agents, website chat agents and lead-qualification agents that hand you ready orders, not raw chats.

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  • WhatsApp AI order-taking agents (24/7)
  • Website chat agents trained on your business
  • Lead qualification & follow-up agents
  • Voice / call agents for inbound inquiries

WhatsApp Cloud APIOpenAIGoogle AITwilio

Business Software

Business Software

The operational backbone of your business — CRM, ERP, POS and invoicing systems that talk to each other and to your website.

CRM Systems

Custom CRM systems that fit how your team actually sells — leads, pipelines, follow-ups and customer history in one place. Portfolio proof: primuscrm.com.

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  • Custom CRM design & development
  • Lead pipelines, follow-up reminders, reporting
  • Website / WhatsApp lead capture built in
  • Role-based access for your whole team

PHPMySQLReactWhatsApp API

ERP Systems

Lightweight, purpose-built ERP that connects inventory, HR and accounts — without the cost and complexity of enterprise suites.

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  • Inventory & stock management modules
  • HR, attendance and payroll modules
  • Accounts, purchases and sales modules
  • Multi-branch access with permissions

PHPMySQLCustom modulesReports

POS Systems

Retail point-of-sale systems with real in-store hardware sync — built on years of hands-on POS development for physical shops.

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  • POS software for retail & service counters
  • Barcode, receipt printer & hardware sync
  • Stock, returns and daily closing reports
  • Online store + in-store POS synchronization

WooCommerce POSPHPHardware syncMySQL

Digital Invoicing

Billing without the paper chase: professional PDF invoices, recurring billing and payment tracking — standalone or paired with CRM/POS.

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  • Branded PDF invoice generation
  • Recurring invoices & payment reminders
  • Payment tracking and outstanding reports
  • Integration with CRM, POS and your store

PHPPDF generationEmail automationMySQL

Data & Growth

Data & Growth

Growth starts with good data — quality leads, cleanly structured data and content that Google and AI engines can actually use.

Lead Generation

Quality leads, researched and delivered in a clean, CRM-ready format — so your team spends time selling, not searching.

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  • Targeted lead research by niche, location and business type
  • Verified, deduplicated lead lists in clean CSV format
  • CRM-ready fields for import, follow-up and calling
  • Lead capture funnels that feed straight into your CRM

Lead researchCRM importCSVWhatsApp API

Data Scraping

Any data you need, cleanly structured — publicly available web data collected, cleaned, deduplicated and delivered ready to use.

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  • Public web data collection: listings, products, prices, directories
  • Cleaning, deduplication and structured CSV / JSON delivery
  • Scheduled refreshes so your data stays current
  • Delivery formatted for your CRM, sheets or database

PythonWeb scrapingCSVJSONData cleaning

AI Search Optimization

Content built for Google and AI engines — structured, citable and clear, so your business shows up in search results and AI answers.

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  • Content structured for Google search and AI answers
  • Entity, FAQ and schema markup AI engines can read
  • Pages written to be quoted, not just ranked
  • Performance, mobile and Core Web Vitals included

AI SearchSchemaFAQ structureOpenAIGoogle AI